Writing a brand voice that converts
How your assistant should sound: short and warm, the words it uses and avoids, the facts it may state, and how to review sample messages before they go out.
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Lessons
- Lesson 1 · Short, warm, one questionThe voice every BubbleSMS assistant shares, before your brand's own voice goes on top.3 min
- Lesson 2 · Setting your voiceFormality, humor, length and emoji: four dials that make your assistant sound like you.3 min
- Lesson 3 · Words to say, words to avoidTwelve words each way. Your product language in, salesy and risky words out.3 min
- Lesson 4 · Facts and sample messagesGive your assistant facts it can state safely, then check the sample messages before they go out.4 min