The funnel: where conversations drop off

On Overview, the Conversation funnel has four steps: Opener sent › Replied › Offer made › Converted. Pick one flow at a time; mixing flows hides the story.

Few replies

The opener didn’t land. Read ten openers for that flow:

• Do they sound like your brand? Adjust your voice and words.
• Is the timing right? A review request before the parcel arrives, or a cart text too soon, gets ignored.

Replies, but few offers

That’s often healthy. The assistant only offers a code when price is the reason. If customers are asking about shipping, sizes or ingredients, they’re telling you what’s missing from your product pages or your facts. Add those answers, and more conversations turn into sales without a discount.

Offers, but few conversions

Customers liked the offer but didn’t finish:

• Codes last 24 hours. If buyers need longer to decide, that’s worth knowing.
• Read the threads after the link was sent. Shipping cost at checkout is a common surprise.

Converted

These are your attributed sales. Open Flows by revenue to see which flow earns most, and the link to the best conversation of the week. Reading your best threads is the fastest way to learn what works.